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Impresario and multi-Grammy winning producer, composer, and arranger Quincy Jones will deliver the keynote address at the 2009 South By Southwest Music Conference in Austin, TX on March 19th, 2009 it was announced today. A longtime humanitarian who produced and conducted the historic “We Are The World” recording benefiting Ethiopian famine relief, Jones is expected to discuss the power of music to influence and create positive change in the world and the responsibility of the artist to use their craft to bring people together for the betterment of mankind.