Alicia Keys, Treemo partner up for charity

Alicia Keys has teamed up with Seattle based media sharing company Treemo to start the As I Am contest to benefit the Keep a Child Alive charity. The contest is going to donate one dollar for every user who signs up, with a limit of $10,000. Based on the Alicia Keys song “Superwoman” off her third studio album, the contest encourages fans to upload a video, picture or text about someone they know as a “Superwoman.”

Aside from being a multiple Grammy winning singer/songwriter, Keys is also the Global Ambassador for KCA, the mission of which is to provide aid to the AIDS-stricken masses in Africa. Currently, KCA is providing care to 20,000 afflicted people. Aside from helping patients directly, KCA also provides care for thousands of children who have lost their parents to AIDS.

Treemo has launched similar contests with Velvet Revolver, Sony Pictures and the non-profit Diamond Empowerment Fund. Unlike other media sharing sites such as YouTube or Flickr, Treemo is based around users’ content from all mediums, including cell phones.

Related links:
AliciaKeys.com
Treemo.com
KeepAChildAlive.org

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