While Powerthirst promises many things, including "menergy," "rawberry" made with "real lightening" (sic), and the power to make your babies run "abnormally fast," it somehow doesn't promise mayhem. Enter Rockstar. Not only does the energy drink brand have an official URL that was seemingly inpsired by a 14-year-old boy's chat room handle, but it is also the proud/titular sponsor of the Rockstar Energy Mayhem touring festival.
Like many traveling fests of this particular ilk, Rockstar Energy Mayhem will include plenty of non-music activities such as autograph signings and video games, as well as other interactive activities and "great surprises" that Rockstar promises on the festival webpage.
Oh, and bands. The line-up includes several heavy groups, such as Disturbed, Slipknot, Sevendust and Five Finger Death Punch, but we'd like to point your attention toward Mastodon. The band is still working its deservedly workable 2006 tour-de-rock, Blood Mountain, with the distinct possibility of a new record this year. So, even if you can't handle all the other, erm, mayhem, at the shows below, it might be worth your time to catch Mastodon.
But we also must beg the question: How many amphitheaters (amphitheatres?) does one cellular phone provider really need?
The answer is "a lot," apparently:
July
9 - Seattle, Wash. @ White River Amphitheatre
11 - Sacramento, Calif. @ Sleep Train Amphitheatre
12 - San Francisco, Calif. @ Shoreline Amphitheatre
13 - Irvine, Calif. @ Verizon Wireless Amphitheatre
15 - Fresno, Calif. @ Selland Arena
16 - San Diego, Calif. @ Coors Amphitheatre
18 - Phoenix, Ariz. @ Cricket Wireless Amphitheatre
19 - Albuquerque, N.M. @ Journal Pavilion
20 - Denver, Colo. @ Coors Amphitheatre
22 - Kansas City, Mo. @ Verizon Wireless Amphitheatre
23 - St. Louis, Mo. @ Verizon Wireless Amphitheater
25 - Dallas, Texas @ Smirnoff Music Centre
26 - San Antonio, Texas @ Verizon Wireless Amphitheater
27 - Houston, Texas @ Cynthia Woods Mitchell Pavilion
29 - Tampa, Fla. @ Ford Amphitheatre
30 - Miami, Fla. @ Sound Advice Amphitheater
August
1 - Atlanta, Ga. @ HiFi Buys Amphitheatre
2 - Indianapolis, Ind. @ Verizon Wireless Music Center
3 - Buffalo, N.Y. @ Darien Lake Performing Arts Center
4 - TBA
6 - Clarkston, Mich. @ DTE Energy Music Theatre
8 - Toronto, Ontario @ Molson Amphitheatre
9 - Pittsburgh, Pa. @ Post-Gazette Pavilion
10 - Chicago, Ill. @ First Midwest Bank Amphitheatre
12 - TBA
13 - Boston, Mass. @ Tweeter Center for the Performing Arts
15 - Camden, N.J. @ Tweeter Center at the Waterfront
16 - Washington, D.C. @ Nissan Pavilion
17 - Hartford, Conn. @ New England Dodge Music Center
20 - Saratoga, N.Y. @ Saratoga Performing Art Center
21 - Holmdel, N.J. @ PNC Bank Arts Center
Related links:
Paste review: Mastodon - Blood Mountain
Paste: Riffs Under Radar
MayhemFest.com
Got news tips for Paste? E-mail news@pastemagazine.com.

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