Space has always been the final frontier, especially for those who have more money than they know how to spend.
At least Canadian billionaire and circus entrepreneur Guy Laliberté has a worthy cause in mind for spending his $35 million for an 11-day trip into space. On Oct. 29, he will host a live, two-hour TV event called Social Mission: Moving Stars and Earth for Water, while aboard a Russian Soyuz capsule, which will promote the necessity of water conservation and access to clean water.
The event will be backed by several celebrities representing 14 cities around the U.S., including Al Gore, U2 and Peter Gabriel.
Laliberte's extraterrestrial voyage as a private citizen will be the seventh of its kind, and includes a visit to the orbiting International Space Station. It will make him the first Canadian space tourist.
Laliberte is the founder of his Montreal-based Cirque du Soleil, a circus that evolved from a simple traveling act, where Laliberte began as a stilt-walker and fire-breather, to an entertainment powerhouse, according to Reuters.
The show is sponsored by Laliberte's own environmental foundation, One Drop, and can also be viewed on their website.
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