So, there's this movie. It's about two teenagers in love—two dreamily pale, smooth-skinned teenagers who, through strange forces beyond their control, cannot be togetha 4 eva like they so deeply desire with the passion of a hundred of the raging pimples that have yet to mar their porcelain visages.
The young actor who plays the boy in this troubled affair is on his way to becoming a huge star—he's all tousle-haired and slim-limbed, flashing wry smiles at the cameras that trail him around. The girl is a bit moodier and no one's quite sure what to do with her yet. Oh, well. We'll figure something out.
Opening weekend, this movie was #1 in America. It was huge. There's a soundtrack, too, and it's also huge. What's crazy about this soundtrack is that it's not full of what you might think of as "typical teen fare," even though the main characters and the target audience of the film are barely old enough to drive and when they finally are will still probably be listening to top 40 tripe in their mom's sedan. The artists on the soundtrack you wouldn't hear on the radio, but folks who pride themselves on treading waters outside the mainstream know the names well.
Perhaps the most unlikely band on the soundtrack is Radiohead. Weird, right? They're usually all into artistry and authenticity and making albums and being thorny, but now they're offering up their songs to a hyper-popular teen movie soundtrack? And not just any song, but one they wrote specifically for the movie itself? This is ridiculous! Disgusting! Confusing! Doesn't anyone value art anymore? Must everything be commodified, marketed, sold back at us as something edgy and wild? And Radiohead, of all bands—aren't they above this?
Aren't they?
Well, no, apparently not. Frontman Thom Yorke wasn't above it when music supervisor Alexandra Patsavas approached him this year about contributing an original song to the Twilight: New Moon soundtrack, and his band wasn't above it twelve years ago when the late-1990s equivalent to Alexandra Patsavas, whoever that was, approached them about contributing an original song for the soundtrack to Baz Luhrmann's Romeo + Juliet.
Yeah, remember that?
More than a decade before Yorke tossed the elsewhere-unreleased "Hearing Damage" at Atlantic for what would quickly become the #1-selling album in America, Radiohead tossed the elsewhere-unreleased "Exit Music (For A Film)" and The Bends' "Talk Show Host" at Capitol for what would quickly become the, uh, #1-selling album in America. And in case you missed it, "15 Step" from In Rainbows played over the closing credits of the first Twilight installment, too. If you weren't already pissed about that, time to catch up.
Stephenie Meyer sure ain't Shakespeare, but this still clashes with the general sense that Radiohead's recent involvement with a big-budget Hollywood flick is somehow a betrayal of the band's artistic core. ("Fake Plastic Trees" could be heard in Clueless, too, lest we forget.)
Last week, I was invited to be on WNYC's Soundcheck's Smackdown to talk with host John Schaefer and culture writer Chris Norris, who penned Spin's current cover story, an attempt to debunk the grand myth that "Radiohead can do no wrong." In reality, he asserts, "Radiohead kinda blow." I'm by no means a die-hard Radiohead fan myself—I have a pretty visceral adolescent connection to OK Computer, in particular, but more recently I've had a hard time mustering up much interest, which actually puts me in the same camp as Norris himself. Maybe I wasn't the best person to bring on the show because of this, and also because I tend to daintily skirt most conversations involving rock music and subjective extremes, and also because I tend to suffer from telephone-related mental retardation, but oh well, it was mostly fun.
Aside from whatever doofy stuff might have come out of my own mouth, a few things were mentioned by the other guys that I wish I'd had more time and space and mental acuity to respond to as it was all happening. One moment in particular stuck in my mind. When our host Schaefer took a call from a Radiohead fan who said he was "completely horrified" to hear that Yorke had contributed a song to the New Moon soundtrack, Norris replied, "It's pretty inscrutable. I'm assuming that Thom Yorke perhaps had a song lying around or something—I've heard the song, it's just about where they're at... I don't get it. I don't know how it makes sense in their world-view. It's like, 'We're not kotowing to these huge industry giants—oh by the way, [here's] this likely huge selling movie, here's a song that we don't really want to use but we'll take the money for it.' They probably have a reason for it, they probably have it thought out, but I don't really get it."
I found this odd on a gut level at the time, and for more specific reasons after having some time to process. First, the idea of "selling out" has become so increasingly irrelevant in the past decade that it surprises me when any band—even one like Radiohead, who have of course not only eschewed major label support but given a fat middle finger to the music industry as a whole with the In Rainbows release (shaking it up at all levels, not just the majors)—is given any amount of grief for this choice. We should know now that bands are not necessarily devalued by the decision to sell their music to anyone other than loving, adoring fans. If there's some greater artistic issue lingering within the band, if they themselves are confused about why and who they are making music for, that's going to crop up sometime anyway, whether before or after the point of transaction. Still, there's a lingering anxiety that "selling out" will render a band unappealing and unrecognizable to the fans that once loved them, all for the sake of mass consumption—all clean and shiny, corners rounded, teeth pulled.
But as Norris himself notes in the Spin story, the big problem with Radiohead right now is that they aren't making the music their dearest fans really want to hear—that the band is becoming increasingly alien, artistically solipsistic, cloistered and cold. "Inscrutable," as he said during the Smackdown and in the story itself.
This is probably true—although as I said on-air, I don't think Radiohead cares that anyone is concerned. Regardless, even if we don't love the music they're making right now, shouldn't we at least be grateful that it's not easy to like? Maybe the band is in a rut, maybe Yorke is "so far up his own formalist ass we might as well... not even [be here]," as Norris wrote, but isn't this band's disinterest in coziness what we've always loved about them? And can't we be glad, at least, that they've maintained this contrarian snarl despite licensing songs to major-label blockbuster movie soundtracks?
Some kind of balance between these two extremes would be preferable—I am not attempting to proliferate the idea that Radiohead can do no wrong, because it's most certainly a myth—but isn't this sustained inscrutability also some kind of triumph?
By the way, of course the band—or, more specifically, Yorke (since it's his song)—has a reason for wanting to be on the New Moon soundtrack, and I'm pretty sure it's not that he simply has an abiding love of teen vampires and abstinence-porn (but who knows!). It's about money. But then, so was the strategic In Rainbows leak. And so was every bumper sticker, poster or t-shirt anyone's ever bought with the band's name on it. And so was the band's decision to have its songs on the Romeo + Juliet soundtrack twelve years ago. And so will be, I'm sure, many other seemingly "inscrutable" choices made as time goes on.
They need and want to make money. They also need and want to make art. As long as the former doesn't interfere with the latter—as it's clearly not doing now—everything's gonna be fine.
In the Spin story, Norris laments the "newspeak" surrounding the band's recent career. "Does Radiohead's every move have to be without precedent? Must they define a new music language?" I'm making myself even less of an obvious choice to have debated him on the radio by saying: No and no, of course not. But it should come as a relief that when it comes to the issue of "selling out" or not, Radiohead has long been just another five faces in an ever-growing crowd—blessedly normal, for once in its life.
Rachael Maddux is Paste’s assistant editor. Her column appears at PasteMagazine.com every Monday.

Sounds about right, what I've always appreciated about Radiohead is in many ways they're not that different from their peers like Oasis, Foo Fighters, Coldplay, RHCP, all those folks, the difference is that it seems like they never tailor anything to specific tastes. They're gonna write the music that interests them and to hell with anyone else. I think that's why their fans still so passionately love them, they never feel like there's that level of condescension in the music they're being given like "Oh, here's are big hit for you guys, here's one for you guys who like are early stuff". I sort of both agree and disagree with the whole "Radiohead isn't interesting anymore", Do I find them as fascinating and mindblowing as I once did? Perhaps not. but on the otherhand, has their been any artist who has stayed so consistently relevant over 20 years? Few other artists come to mind, perhaps David Bowie is the only to exceed them at it. I actually wasn't surprised or appauled at Thom Yorke's decision to contribute to the New Moon soundtrack, as stated before, he already contributed to the Romeo & Juliet soundtrack and it gave us two classic Radiohead songs. Let's not also forget what other things Yorke's music has been licensed for, including The OC and half of Radiohead's appearance in Harry Potter and the Goblet of Fire. So maybe they are shrewd businessmen, but there's no sense in their entire career and still none now about selling out, they make the music they want and that's what matters. Mr. Norris may think that they're not creating the music their fans want to hear but I think he means they're not making the music that HE wants to hear, taking one look at the atease forums and you'll see that their fans argue every which way about where the band should go next and their strongest and weakest albums with very little in the way of a clear cut winner. I'd say if you're fans are still that invested and share such contrasting opinions about your catalogue, you're probably doing something right.
So what do you want to say? That they're sell-outs but selling out is irrelevant, but it still exists so since they do it among lots of other artists they're actually being normal, which is good? I'm having a hard time understanding. I get that Radiohead can be extremely ostentatious, but that's their brand. If they aren't re-inventing themselves, or music in general then they aren't following the path that's made them, them. If they bail on that approach then their brand identity is lost. As far as selling out goes, who really gets away with not selling out. You even said it's irrelevant. Everybody plays the game. You can't have a career without sacrificing your product for money. The word "indie", also irrelevant, only describes another brand that is sold to market a psycho and demographic. It seems that this article is just an excuse to write about Radiohead. "In Rainbows" was released on a major a month or two after the free release. It's brilliant branding. In order for Radiohead to maintain their other worldly reputation they must keep the hype fueled. Selling a song to be placed on a soundtrack brings them back down to a level playing field. Then, once they have you thinking they're not so extraordinary, they scheme up another plot from planet pretentious... and then it's ballgame. They'll never let anyone else win, because if they did they wouldn't be Radiohead.
Of course Radiohead can do wrong and they would be a sh*t band if it wasn't that way because it would mean they were not trying anymore. But the Spinner article was wrong because Chris Norris blasted Radiohead for doing what they do best: great music. He said Thom "dared" to play Cymbal Rush at a big concert but I dare him to ask any fan who was there if they didn't like it. He won't find one, because that is one of the most beautiful pieces Thom ever played live! He even admited it when on the radio show he said that playing it would work against his point. Of course, because the song is beautiful and Radiohead DARES to play it, even if it is not a rocking number. And are they doing music that fans don't want to hear? Since when? Have the guy heard In Rainbows? Most fans loved it, although some part think they played it a bit safe and want Radiohead trying even more, being, yes, even more alien. Even Yorke's song that's on the New Moon soundtrack, take a listen. It is the single most different song on the whole soundtrack, you hear it and you just take it apart for the whole rest because it is so odd and spooky and was definitely loved inside the context of the scene in wich was used and it is great to think that teens used to hear Jonas Brothers or Paramore could get to know something so out there, so different. Why not? Why not take that type of work to people not used to it? Radiohead/Thom Yorke never spoke about themselves as some type of gods, on the contrary. Their fans might do that but the band never did that. Yorke is very vocal about not liking to be trapped in any genre, category, or had as something masses wouldn't like. Even so he makes music the way he wants and people learn to like/love them because, even if "alien", they are good and honest and are above the rest because they aren't made with the obvious intention to please everyone.
oh my god i'm so confused about whether or not i should like radiohead now. this article terrible.
whats wrong about this comment is 2 things... One just because Radiohead is one of the most influential, beloved, critically acclaimed bands in history does not mean that they cannot put a song on a soundtrack for a popular movie...
and secondly,
the song is by THOM YORKE, not radiohead... please get your facts right.. i thought this was a knowledgeable magazine... i was wrong
So, after being de most influential band of the last two decades, 7 albums, at least 4 masterpieces (The Bends/OK Computer/Kid A/In Rainbows) and the other 3 really great albums (Pablo Honey/Amnesiac/Hail To The Thief), Thom Yorke doing a masterclass and influential solo work on The Eraser, Jonny Greenwood blowing people away with the soundtrack of There Will be Blood, The In Rainbows tour being one of the most successful tours of the last two years, Thom Yorke releasing great new tracks, teaming up with Flea and doing three of the best shows LA ever saw this year... so, Radiohead kinda blow because they let their songs to appear in popular movies? Because they put hella good tracks on movies a lot of people will see and not only on hipster art-house movies no one sees? Because 'Hearing Damage' was the best thing in the only really good scene on New Moon? Well, that's not fair! I think this Paste's writter kind of... kinda blow.
I think that Radiohead's recent release of In Rainbows is one of their greatest works by far. Anyone who is a true fan realizes that this is what Radiohead should sound like after more than a decade of music ranging over many different styles and phases. Non-Radiohead fans are always complaining "well Radiohead never has anything popular and I just can't get why they are so weird?" Personally, I think Thom and Co. are sick and tired of people saying that and thinking that they don't have any fun. I think its AWESOME that they are doing stuff like New Moon, Yorke with Flea, live 15 Step at the Grammys and all that stuff. It's an opportunity to turn a new audience on to their music and anyone that knows how cool Radiohead really is realizes that nothing has changed, beneath all the recent "popularity," they are still ultra sweet.
Great post, Rachael! I share your opinion that in this modern age, and considering how difficult it can be for any band, and especially all the great up-and-coming artists, to make any money in this changing industry, the term “selling out” is entirely outdated and irrelevant. There are certainly cases where bands may pander to the masses and compromise their art for less-than-admirable purposes (Cartel, anyone?), but I think this happens less frequently than many music critics like to believe. Everyone needs to make a living, and just because a band no longer makes music that a certain critic likes does not mean that it’s no longer good or meaningful to others. People like Mr. Norris need to think less about where a song is published and who is listening to it, and more about the song’s own merits. If he didn’t like the song “Hearing Damage” based on lyrics or musicality that’s one thing. There’s nothing wrong with that. But if he chose to discount it simply because it appeared on a soundtrack for a movie intended for an audience that he clearly looks down on because of their age and gender, that’s narrow-minded and absurd. As mentioned by other commentators, the song was used quite well in the movie, and not only helped to elevate the scene itself, but also helped to expand the music interests of an entire generation. It was an extremely well-thought-out decision by Mr. Yorke and will likely help Radiohead in staying interesting and relevant for many years to come, not to mention help finance more great records in the future. The songs used in Romeo & Juliet were also utilized perfectly, and were a large part of what helped me to become interested in the band way back when. Mission accomplished. Like Ms. Maddux, I’m not a huge fan of Radiohead. I always enjoy what I hear from them, and do really love a few songs, but the band isn’t likely to make my all-time top ten. I do, however, respect what they do, and how they do it. I support artists’ rights to make the music they want and market it however they feel best serves the music, providing it doesn’t bring harm to anyone. I appreciate bands respecting their fans enough to let them make the decision whether they like the music or not on its own merits, and allowing as many people as possible to hear the music and make that decision. Music brings people together, after all, and why not provide something for a 13-year-old girl and her father to bond over? I don’t see how that harms the “credibility” of any band. Thanks for standing up for the dignity of the music, Rachael.