TOMS Launches Eyewear Line

Published at 3:30 PM on June 7, 2011

By Andrea Kszystyniak

TOMS Launches Eyewear Line

TOMS founder Blake Mycoskie today announced an addition to the company’s One for One line. In addition to shoes, the company will now manufacture sunglasses. A pair of prescription eyeglasses, medical treatment and important eye surgery will be donated to a person in need for every pair of sunglasses purchased.

Mycoskie says in a video on the TOMS website that as of this point, TOMS is no longer a shoe company; it is a “one for one” company.

The sunglasses will set you back anywhere from $135 to $145 a pair. Not sure you’re ready to commit that kind of cash? You can try them on digitally here.

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