AARP Launches Online Music Player for Seniors

For those of us who grew up in the age of iTunes, it’s almost impossible to recall the dark ages when one of the web’s most popular online radio outfits, Pandora, was absent from the internet airwaves. Now, with multiple sites like Spotify snagging larger audiences on a daily basis, it shouldn’t be too much of a surprise that America’s hippest senior citizens are jumping on the digital bandwagon.

The AARP recently launched a Pandora-like online music player that operates through the group’s website and is a joint effort between the organization and Concord Music Group.

The station features 18 channels that cover several genres of music, but the content is hand-picked with the tastes of the 50+ demographic in mind. In a recent interview with Senior Housing News, Glen Barros, Concord Music Group’s president and CEO says, “Finding new music and even old favorites has become more complicated and difficult for so many people. AARP is a trusted source of information and guidance. Working closely with them, we aim to help adults across the country reconnect with the enjoyment of music and the artists who create it.”

And to keep things even more current, AARP has future plans to offer AARP Internet Radio through various mobile phone apps.

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