Adult Swim to Expand with Additional Hour of Programming

Comedy  |  News
Text
Adult Swim to Expand with Additional Hour of Programming

In 2013, Cartoon Network’s Adult Swim had it’s best year to date, beating out every other network in late-night viewership among younger adults. Now the channel wants to extend that success into prime time. Starting March 31, the popular programming block will pick up an extra hour, airing each night from 8 p.m. to 6 a.m., The New York Times reports.

For now, Cartoon Network plans to fill the new hour with syndicated repeats of shows like Family Guy and King of the Hill, but in the future this time might be filled with Adult Swim’s growing library of original content. Their latest new series, the sci-fi comedy Rick and Morty, has been an unexpected ratings hit, once again proving the network’s talent for finding winners.

Sign up for the Paste newsletter Get our daily summary of the day's top articles and new items. Sign Up Thank you! Your email address has been added to our list. You will begin receiving our newsletter within 48 hours.

Paste Magazine example 1 Paste Magazine example 2 Paste Magazine example 3