Paste Magazine Embraces Recycled Paper

All future issues will feature 30% post-consumer recycled content paper 

Decatur, GA (October 24, 2007) - On the heels of Paste magazine’s (www.pastemagazine.com) 5th anniversary Can Rock Save the World? issue, the Decatur-based publication is taking that issue’s theme to heart.  Beginning with the upcoming November issue, Paste will now be composed of 30% post-consumer recycled content paper—up from the 10% they are currently using. 

“The music world contributes greatly to a variety of global causes.  At Paste, we like to put a spotlight on these artists and organizations, but in this particular case, we want to look inward, and do our part,” explained Josh Jackson, editor-in-chief of Paste magazine.  

By making this decision, every year Paste will now save 2,000 trees, and will save enough energy to power 50+ homes.  “Shifting to 30% post-consumer recycled content paper is a small price to pay to help our future,” added Nick Marino, managing editor of Paste magazine.  “Our hope is that other magazines will join in our commitment to recycling.  As more publications get on board, the price of recycled paper will go down and the quality of the paper will go up!”

According to Co-op America, American forests are disappearing at the rate of 20 football fields per second because of pulp and paper production.  Nearly 50% of all trees harvested in North America are turned into some type of paper product.  Global production in the pulp, paper and publishing sector is expected to increase by 77% from 1995 to 2020.