Denver-based Grey's Anatomy staple The Fray wisely took a bit of time off after its 2005 slow-starter album, How to Save a Life, exploded on the sales charts, radio airwaves and TV soundtracks. The band has been able to reach into nearly every corner of entertainment to promote itself, laying the foundation for a unique partnership with TV conglomerate ABC for its upcoming self-titled sophomore release.
The network debuted the band's single, "You Found Me," during a promo for the upcoming season of Lost, which, incidentally, debuted during an episode of Grey's Anatomy, the show that helped catapult The Fray into the mainstream. Beyond that, The Fray will appear on a number of other ABC-sponsored programs, including Jimmy Kimmel Live, and sister channel ESPN might even use the band's music for football-related promotions.
The lively mid-tempo "You Found Me," now available on iTunes, is one of 10 tracks on the new album, due in stores Feb. 3. The album retains How to Save a Life producers Mike Flynn and Aaron Johnson. "It's a little more extreme than the last record," lead singer Isaac Slade toldBillboard. "The quieter stuff is a little quieter than our last record
and the rock stuff is a little rockier. It definitely spreads the
spectrum a little bit."
Meanwhile, the band has booked some early '09 tour dates:
6 - Denver, Colo. @ Gothic Theatre
8 - Minneapolis, Minn. @ First Avenue
9 - Chicago, Ill. @ Metro
10 - Detroit, Mich. @ St. Andrew's Hall
12 - Toronto, Ontario @ Phoenix
14 - Boston, Mass. @ Wilbur Theatre
15 - Philadelphia, Pa. @ TLA
16 - Washington D.C. @ 9:30 Club
4 - New York, N.Y. @ Webster Hall
Listen to a clip of The Fray's "You Found Me":
Review: The Fray - How to Save a Life
News: John Mayer, The Fray go green
The Fray on MySpace
Got a news tip for Paste? E-mail firstname.lastname@example.org.