It has been 18 years since Nick Lowe last released a music video. But lucky for us, that ends today. Scott Jacobson directed the video that features comedian Marc Maron taking self-help seminars taught by Tim Heidecker.
Through tests, group exercises and dance experiments, the “sensitive men” learn about masculinity. If you take a look, you’ll see Robyn Hitchcock and Wilco hanging out and abandoning their inhibitions through role playing and “whisper rolling”.
This isn’t the first time Lowe and Wilco have teamed up. In January, we reported the buds tweeted news-inspired videos of weather reporting and pre-show rehearsals.
Lowe’s latest album The Old Magic is out now via Yep Roc. Check out Lowe’s spring tour here and watch the new music video below.