Cigarettes have never had a more loving tribute. In Mac DeMarco’s “Ode to Viceroy,” off this year’s 2, the singer croons about his favorite brand of smokes. The video, premiered by The Guardian, is shot in a grainy VHS style and features DeMarco chain smoking his way through various landscapes. He proclaims of the brand, “Oh honey, I’ll smoke you till I’m dying.”
Check out Mac DeMarco’s “Ode to Viceroy” below.