The release of Neko Case’s most recent album—The Worse Things Get, the Harder I Fight, the Harder I Fight, the More I Love You (stream it here )—is just around the corner on Sept. 3. And with the release on its way, Case has taken her limelight and paired with Best Friends Animal Society, an organization that looks to end the killing of dogs and cats in animal shelters.
“For me, one of the things most worth fighting for is animals,” Case said in her PSA. Founded in 1984, Best Friends runs the largest no-kill shelter in the U.S. This is the second time Case and her label, ANTI-, have teamed with the organization. For every time the PSA is shared on social profiles or websites, the team will donate $5 to Best Friends. Watch (and share) the video above.