Faith Evans Ruch is introducing her fans to a whole new side of her sound with “Sugar,” her new single (out with B-side “Thank You”) and the first taste of her next full-length record, slated for late 2016.
Since her 2013 debut 1835 Madison, the singer-songwriter has earned comparisons to classic country (Patsy Cline) and Americana favorites like Shovels and Rope. But with “Sugar” and “Thank You,” Faith has broken her sound wide open, inviting the rhythms and magic of Memphis to soak in to every note. These songs came out of one-day session at Memphis’ legendary Royal Studios – it’s hard not to come back with gold when you’re singing in the same vocal booth as Al Green – produced by Kevin Houston (Lucero, Patty Griffin, North MS Allstars).
With her trusted live band by her side (Jesse Dakota on drums, Poyee Yancy on bass, Ori Naftaly on guitar) and Lucero’s Rick Steff there to take you to church on the organ, the one element of Faith’s sound that hasn’t changed is her incredible voice. In fact, on “Sugar” and “Thank You” Faith seems, more than ever, to be right at home. The tracks represent, undoubtedly, her strongest and most transporting vocal performance to date. Calling on the influence of Otis Redding, Etta James and Nina Simone, Faith is pushing her musical boundaries.
“Sugar” and “Thank You” are available on iTunes and Amazon February 26. Look for the as-yet untitled full length record in the fall.