St. Vincent is Our 2017 Record Store Day Ambassador

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St. Vincent is our 2017 Record Store Day Ambassador, and we can’t think of anyone more fitting for the role. Aside from the official announcement, the news was released in the form of a goofy Funny or Die video in which St. Vincent becomes ambassador to the small island of “Recordstorda”—watch above.

Record Store Day  was created 10 years ago as an event to celebrate your local indie record store. Since its inception, the festivities have expanded to include special vinyl releases, performances, cookouts and more to celebrate the relationship between records stores, patrons and artists. The idea for a RSD Ambassador came about in 2009 when Jesse “Boots Electric” Hughes of Eagles of Death Metal declared himself the first Ambassador. Since then, the ceremonial Ambassador sash has been worn by Joshua Homme, Ozzy Osbourne, Iggy Pop, Jack White, Chuck D and Dave Grohl. Annie Clark, most often known as St. Vincent, will be the first woman RSD Ambassador.

It’s already been a banner year for Clark. She was featured on the cover of Guitar World, released a new line of signature guitars, made her directorial debut on the horror anthology XX and has a new album coming out this spring. As for her role as RSD Ambassador, Clark said, “It is with deep honor and humility that I accept this ambassadorship. Rest assured I do not take my duties lightly.” As far as we can tell, the duties of the RSD Ambassador are basically to show support of RSD and to be involved in various promotions.

This year, RSD will take place on April 22, and we look forward to Clark’s ambassadorship. Read her interview with Paste where she discusses Gauguin, Miles Davis and the three different types of artists here, and watch Paste Cloud concert footage from a 2009 St. Vincent show below.

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