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Jack White Gives You a Peek Inside Third Man Records

Music Features Jack White
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Jack White Gives You a Peek Inside Third Man Records

Jack White’s favorite fiddler, Lillie Mae, was the musical guest Saturday on CBS This Morning, where she performed four songs from her debut album at the Third Man Records facility in Nashville.

Before the performance, CBS correspondent Anthony Mason sat down with White in Detroit to talk about Third Man’s blossoming record empire and to take a tour of the label’s new Motor City facility, which houses the first new vinyl presses to be built in about 35 years. “All new presses, new boilers, new hydraulics, new piping—everything is brand new,” says White.

White talks about his vision of a full-service record company, from recording to pressing to designing and distributing. “One day I want this place to be like what I had heard about what Henry Ford wanted for the Ford Motor Company, which was, you pour in raw materials on this side, and out the other side of the factory pop out cars,” he tells CBS. “And we’re close now. The only thing we’re not doing is plating and making sleeves.”

Mason notes that vinyl is expected to become a billion-dollar industry this year. Third Man produces about a record a week, some recorded at the Nashville plant.

Mae’s Forever and Then Some came out April 14. In March, she visited Paste at Same Sky Productions in Austin, where she played a few songs from the album between gigs at South by Southwest. Enjoy.

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