You can’t judge a book by its cover. I don’t believe that, but it’s something that you’re supposed to say because you don’t want to come off like an asshole who makes quick judgments based on people’s appearances. But I know that I’ll like Bottle Logic’s beers, even though I don’t think I’ve ever had them. I can tell based on the labels alone; they’re that badass. The Anaheim-based brewery has a thing for games, creating beers based on classic videogames and board games, including a series of IPAs that pay tribute to the Konami Code (up up, down down, left right, left right, B A), a cheat code that was found in classic ‘80s games like Contra. And then you’ve got the steam punk labels, and the labels that look like vintage books…it all looks so good, so yeah, in this case, I’m gonna judge a book by its cover.
Take a look at the gallery for some of Bottle Logics’ best labels.