Mattiel’s new single/video “Whites of Their Eyes” from Burger Records is a tasty slice of city-meets-desert Americana: an energetic anthem with chugging electronic rhythms and just a sweet hint of twang. A designer by day, the video is sumptuous with red and rustic colors and vivid imagery, matching the ready-for-stadium-rock appeal of her shouted challenges and big-beat backing. “Mattiel” in the Urban Dictionary is “a young female who likes to take baths with a lot of crayons,” and that warm, artistic description of her tag explains the creative pleasure of her work.
Upon her first impression of the instrumentals in "Whites of their Eyes," the song immediately reminded her of an 18th century battle scene. "I remembered the phrase from a high school history exam, "Don't fire until you see the whites of their eyes." This was allegedly uttered by William Prescott at the Battle of Bunker Hill, and for some reason has never left my memory - although I can't say the same for the rest of that history exam. In some ways, the song issues a warning to be aware of one's surroundings and even evokes some paranoia and anxiety. Anyone who's had to walk through an empty parking lot at night in Atlanta will know exactly what I mean. Aside from these darker aspects, I find it a very exciting, fun, and energetic song. It's definitely one of my favorites to perform."
The video for "Whites of Their Eyes" was filmed in Georgia and California in April of 2017. The crew consisted of Mattiel, Jason Travis, and a very cooperative horse named Webster. For several years, Jason and Mattiel worked together on a design team in Atlanta, and would collaborate on visual content and advertisements. Nowadays, they frequently rely on each other for feedback on their own creative endeavors. "I had the absolute time of my life making this with him, and I'm so thankful to have worked with such a receptive person who really knows how to execute an idea on a shoestring budget. I'm very proud of this collaboration and I can't wait to make another video."
MATTIEL "Whites Of Their Eyes" released Friday with a Special Edition White 7”. The new album is coming out Sept 22nd on Burger Records. Catch her in NYC on JULY 22nd for BURGER BEACH BASH 2 @ CONEY ISLAND