This Saturday, a smattering of people, surfboards, guitars, tents and stages will cover So-Cal’s Moonlight Beach for the 6th annual Switchfoot Bro-Am surfing competition. The San Diego rock band hosts the free competition and concert every year to raise money for local chapters of StandUp for Kids, a non-profit organization dedicated to improving the lives of homeless youth.
Timmy Curran, Dynamite Walls, Jon Foreman and Friends, OK Go, Chris Shiflett & The Dead Peasants, The Almost, Kate Voegele and Young the Giant are all scheduled to perform at the event, which is sponsored by Hurley. Funds for StandUp for Kids will be raised at a pre-event auction Friday night and through the dozens of beach vendors and sponsors participating in Saturday’s festivities. Switchfoot partnered with Bidfire for this year’s auction, which will allow bidders to vie for a chance to record a song with the band. The San Diego rockers and Teva will also be hosting an after-party at the Belly Up Tavern to benefit the non-profit volunteer outreach organization.
Members of Switchfoot, Rob Machado, Tom Curren and Timmy Curran, in addition to several riders representing Hurley, Billabong, Surfer Magazine, Jedidiah, Surf Ride, Macbeth, Jet Pilot, and AKA will be participating in the surfing competition.
An article Switchfoot frontman Jon Foreman wrote for The Huffington Post claims every surfer participating in the competition is forced to practice the move that inspired the band’s name. When going switchfoot, the surfers must switch the direction of their feet and face the opposite direction on their board. “For the non-surfers out there, imagine throwing with your weaker hand, the hand you don’t normally throw with,” Foreman writes. “For most of us, it’s tricky, awkward, and a little bit laughable.” He says this makes things less competitive and “keeps the focus on the kids.”
Last year’s Switchfoot Bro-Am drew a crowd of about 7,000 and raised more than $100,000 for StandUp For Kids. Kim Goodeve-Green, who runs the Oceanside chapter of the organization, was once a homeless teenager herself. “For [the kids] to be able to mix with everyone else and not be that homeless kid…I don’t know, its amazing,” she says in a promotional video for this year’s event (below). “And then they get to meet the band and hang out, and so…they’re somebody today.”