Durham, North Carolina-based Fullsteam Brewery is best known for using locally-sourced ingredients, from North Carolina-grown sweet potatoes for their Carver Lager to honey and barley grown down the street. The beer is good, and I love their dedication to the plow-to-pint concept, but not as much as I love their labels. The cans often have a simple, retro feel to them while the big bottle releases are so beautiful, I want to hang them on my wall. The branding has evolved over the years, but every iteration is on point and makes me wonder what they’re going to do next. Here are several of my favorite labels from Fullsteam.
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Fullsteam uses southern basil for Southern Basil. It's a recurring theme.
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This shot was taken during the first canning of Fullsteam's Carver Sweet Potato Lager. The label has evolved, but I still dig the one here.
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More Carver. The great thing about this beer? No pumpkin spices.
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Great name, great beer. Also, ginger.
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The big bottle Daily Miel, with North Carolina honey.
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The Farm's Edge is a series of limited releases where Fullsteam uses ingredients that customers have foraged.
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An old school label from several years ago.
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There's something about these can designs. Kind of retro, kind of awesome.
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Rocket Science, a bright, citrus IPA.