Labels We Love: Hi-Wire Brewing

Drink Galleries Hi-Wire Brewing
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Labels We Love: Hi-Wire Brewing

Visitors often say that Asheville, which has one of the highest concentrations of breweries in the country, feels a bit like a circus, thanks to its vibrant street art and performance scene. Walk through town and you’re likely to see a man juggling swords while wearing high heels and balancing on a workout ball, a dude riding a tall bike in a nun’s habit, and a bluegrass band covering Snoop Dogg in front of a store that sells “healing crystals.” It’s weird. Asheville’s Hi-Wire Brewing, which took home a gold at the 2016 GABF for its marzen, embraces that weirdness with their label art, which has a vintage-circus aesthetic that runs consistently through most of their releases. The artwork is as beautiful as it is weird, and perhaps more important, it’s fun. Who doesn’t love a bearded lady, or a dog playing a horn? Here are 12 Hi-Wire labels that we absolutely love.