Burger King’s Whopperrito is Rolling Out Nationwide

After introducing Mac N’ Cheetos to the world in June, Burger King is adding a second new item to its menu: the Whopperrito.

After testing the Whopper-burrito hybrid for two months in Pennsylvania, Burger King has decreed that the Whopperrito will be on menus nationwide for $2.99, starting Aug. 15.

Whopperritos have all of the fillings of a Whopper—beef, lettuce, tomatoes, pickles, and onions—plus, queso sauce (which will replace the burger’s mayo) inside a flour tortilla.

Luckily, for fans of burritos, they’re only being sold for “three to four months,” to ”[take] a stab at Chipotle Mexican Grill Inc,” reports Bloomberg.

“It’s certainly one of the first times that we’ve tapped into the Tex-Mex category,” Alex Macedo, North American president at Burger King, said in an interview with Bloomberg. “It’s one of the fastest-growing categories—consumers like the freshness of it, they like the mix of flavors.”

While Burger King was trying to compete with Chipotle, Chipotle is also in the middle of launching a hamburger joint in Lancaster, Ohio.

 
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