A24 is up to something.
Early Thursday morning, the independent film powerhouse posted an unforthcoming video to their Twitter teasing a new project dubbed #A24PublicAccess. The video features a series of white still images captioned with A24 titles, specific dates, times and location coordinates.
The company’s website also features a separate tab for #A24PublicAccess, where you can scroll through an endless loop of the images included in the video.
Oh, the joys of cryptic teasers and the ensuing Twitter hysteria.
Twitter immediately speculated that the trailer had something to do with a streaming service (“public access” does suggest television), but the location coordinates on each image suggest otherwise. A quick Google search of the coordinates for Lady Bird and Moonlight reveal the locations of Sacramento and Miami, respectively, the locations where each film is set. Some of the coordinates also point towards billboards.
Josh and Benny Safdie, the directors of Good Time, one of the six featured titles in the video, also tweeted the video and captioned it with the date shown under the film.
— SAFDIE (@JOSH_BENNY) June 27, 2019
Could #A24PublicAccess be the studio’s first step towards developing their own streaming service (which, frankly, seems unlikely, seeing that the studio is in the midst of a multi-year streaming deal with Apple TV)? Are they releasing part of their catalog for free? Could it possibly be a series of public screenings of each film in their respective locations? (Smart money’s likely on that last one, given the “Public Access” of it all.)
Stay tuned for further updates on the studio’s latest venture—we’re just as eager as you are to see what’s going on. Whatever it is, it seems like a pretty big deal.
Check out the studio’s tweet below.
— A24 (@A24) June 27, 2019