DIIV Provide a Soundtrack For When the Heat Starts to Rise on Frog in Boiling Water
The Brooklyn band’s fourth studio album reminds us of the tricks we constantly fall for, and they double down on their version of shoegaze and dream-pop—which has always had a bit more darkness in its veins than that of their contemporaries.

On soul-net.co, you’ll find a Web 1.0-style blog about conspiracies. Its scroll never seems to stop: images, GIFs, theories, platitudes like “the human race will go extinct,” placed next to Occult diagrams and alchemical equations. Soul-net gestures towards some secret global conspiracy, but DIIV didn’t create the website to prove the existence of some Illuminati-type, global cult. They’re not emphasizing how different it is from the parts of the internet we visit every day. They’re reminding us of the similarities. Is this fake promotional blog—which reads “estimated total reading time for this webpage is <0.15hr” at the top—so distinct from what the rest of the internet feels like? Much like A.G. Cook’s Witchfork and Wandcamp—another fake website campaign from this year which satirizes the corporate acquisition of music and media websites—DIIV’s website reminds us of the tricks we constantly fall for. It’s the perfect introduction to their fourth album Frog in Boiling Water, which dwells on how the systems we interact with every day contribute to our gradual demise. Its title refers to the “Boiling Frog” excerpt from environmentalist and culture-critic Daniel Quinn’s 1996 novel The Story of B. The parable goes: Put a frog in boiling water, and it’ll try to escape. But if you put a frog in lukewarm water and slowly boil, “the frog will sink into a tranquil stupor” and “unresistingly allow itself to be boiled to death.”