Today, FACTORY—a genre-evasive, industry-subverting collective formed in 2022 by Halima, Murielle, Von and Sophie Hintze—have unveiled their debut single, “BLOODLINE.” Written, produced, engineered and performed by the group themselves, FACTORY are a much-welcomed breath of fresh air—a rejuvenating force in the DIY capital of the world. The four-piece met at NYU Tisch’s Clive Davis Institute of Recorded Music and bonded over workshops, mixes, media strategies and visual projects. One of their sessions led to the organic germination of “BLOODLINE,” a boisterous, swaggering track dressed in multi-part harmonies and a stripped-down melody played to a mesmerizing hand-clap beat. It’s not just a song, it’s a reclamation—of relationships and of the self.