A Is for Awesome: i-D and Marc Jacobs Make for a Very Fashionable Alphabet

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A Is for Awesome: i-D and Marc Jacobs Make for a Very Fashionable Alphabet

Leave it to i-D and Marc Jacobs to make the alphabet cool. This week, i-D shared the A-Z of Music, the newest installment in their long-running A-Z series. The video, which seamlessly weaves together different music genres and terms (A is for Afropunk, B is for Bubu, C is for Country, get it?), is directed by filmmaker Sam de Jong and composed by Dave Harrington. And sponsored by Marc Jacobs, the 26 live performances each feature artists decked out in the designer’s duds. It’s swoon-worthy, to say the least.

“i-D and Marc Jacobs came together to create the A-Z of Music to illustrate the diversity in music culture today in both style and sound,” said i-D Associate Creative Director Amanda Kim in a press release. “From throat singer Tanya Tagaq’s primal and political vocals to the quirky acoustic country guitar chords by Dougie Poole, we wanted to create an inclusive encyclopedia of some of the most interesting faces in music today.”

We think it did the trick, but check it out for yourself here, as well as a full list of performers below.

Contributors to i-D and Marc Jacobs’ A-Z of Music:
Afropunk: Coco, Breezy, and Quinn Felipe
Bubu: Janka Nabay
Country: Dougie Poole
Dancefloor: Malory
Experimental: Sadaf
Free-Form: Jeremy Hyman
Gospel: serpentwithfeet
Harmonic: Sharleen Chidiac
Improvised: Will Epstein
Jazz: Roy Ayers
Keys: Will Shore
Love Songs: Zsela
Muse: Lourdes Leon
Noise: Johann Rashid
Organic: Okay Kaya
Protest: Tanya Tagaq
Quiet: Zuri Marley
Rave: Dawn Lombardi, Hana Quist, and Hue
Soul: Nick Hakim
Turn Up: Kodie Shane
Underground: Discwoman
Viral: Cardi B
Who Needs Labels: Porches
X-Factor: Bryndon Cook
Young: Rhi Blossom
Zing: Deem Spencer, Dan English, and Mel English