Juice Crawls Are the New Pub Crawls

When Anna Garcia had some health issues come up, she knew she needed to change her lifestyle. Living in New York City, she said it was very difficult to hang out with people because she couldn’t drink. “It’s a very cultural thing,” she said. “When you want to hang out, you say ‘let’s go grab a drink.’”
But Anna soon realized it’s about the person you are with and not the drink. She had a birthday coming up, so she decided to put a spin on the traditional pub crawl. Instead of drinking, she did a juice crawl with friends where she hopped around to different juice bars in the city. She put it on Twitter, and her first official juice crawl in 2014 sold out. She has had just short of twenty juice crawls with up to 50 people attending.
A private flight attendant Verity Hatfield posted a photo at a juice shop on Instagram, and @juicecrawl liked it. That’s how she heard about Anna’s juice crawls. She decided to attend one when she was visiting New York for work. “I search out healthy things to do when I travel,” she said. “This is a really unique thing.”
The craze is a very positive, health-motivated trend. The main objective was to establish a setting where people could have a healthy mindset while also being social. “Social and healthy,” Anna said. “That’s what it’s about.”
Verity said that it was mainly for her to try a different sort of tour of the city that was unique. The event was fun without the grueling hangover the next day. “You’re with a group of people that are like-minded that are really focused on health and fitness,” Verity said. “It’s a way to social without having the pressure of drinking alcohol.”
Verity said she appreciated the change from the normal drinking scene. The juice crawl is the healthier alternative to drinking alcohol while still being sociable.
Dana Gutt also attended a juice crawl, three in fact. Dana said that she loves juicing, healthy food, clean eating, and New York City. The juice sampling is combined with a workout, so participants don’t have to miss their workouts to do something fun.
One main focus of this healthy trend is mindfulness, or being more aware of the present moment. People are becoming more aware of their health and what they need to do to stay healthy. “You don’t have to drink to have fun,” Anna said.
Verity’s juice crawl started with a meditation class at Athleta and a sample of cold-pressed juice from Daily Greens. After class, they got another juice sample before embarking to Terri, The Juice Shop, and The Juice Press in the Flatiron District of NYC. The Mother F*#%in’ Fireball is not the cinnamon whiskey shots served to college students at bars and fraternity houses, but it is a spicy orange drink with cayenne, ginger, and oregano oil.
Dana appreciated starting off the day with a yoga class. “You’re nice and relaxed, and you can go out for juice and not be totally drenched in sweat.”
Jordan McMullen has been to two very different kinds of juice crawls, one in Brooklyn and one night tour in SoHo. The one in Brooklyn started out with a yoga class at the Laughing Lotus before hitting up the juice bars.