Veep: “Frozen Yoghurt” (Episode 1.02)

Don’t expect Veep to suffer many growing pains. TV shows often take a while to define themselves (think the lackluster first seasons of Parks & Recreation and the American Office), but last week Veep debuted as an assured and fully formed entity. That’s not much of a surprise, though; creator Armando Iannucci is a seasoned pro who’s already plowed similar turf with the BBC’s The Thick of It, and a few cast headliners, including Julia Louis-Dreyfus, Tony Hale and Matt Walsh, are basically playing to type. Everybody involved knows exactly what Veep is aiming for, and that confidence led to a pilot that didn’t feel like a pilot because it didn’t waste time establishing the show’s premise or setting up anyone’s backstory. That sense of supreme self-assuredness is reaffirmed by this week’s thoroughly competent second episode.
As with my Girls write-ups, my first Veep review was focused less on the pilot itself than on the overall impression created by the show’s first three episodes. In other words, I’ve already sort of written about “Frozen Yoghurt,” although not explicitly. “Frozen Yoghurt” is the strongest of those three episodes because it’s the funniest. The fast-paced back-and-forth between Vice President Meyer’s staff clicks more here than in the other episodes, with basically all of them snipping at each other constantly whenever Meyer is out of earshot. There’s more of the expected cynicism—Meyer’s signature “clean jobs” initiative is more about her legacy than helping the environment, and she immediately offers such concessions as “non-earmark earmarks” during a meeting with the Senator whose support is vital to her filibuster reform bill. (Parks & Recreation’s bit player Phil Reeves plays the Senator and gets one of Veep’s best lines so far.) It also pokes at the ridiculousness of marketing speak, from Meyer’s new “2.me” personal branding initiative to the act of “normalizing” with average citizens. It presents modern politics as the soulless exercise in cronyism and self-puffery that everybody believes it to be.
“Frozen Yoghurt” also builds on the closest thing Veep has to a central plot. Meyer meets with the Senator about her filibuster reform bill, but his cooperation hinges on who she names to her clean jobs commission. This demand explodes in next week’s episode and will probably impact the rest of the season.