Aubrey Plaza and Michael Caine’s Best Sellers Is Straight from the Bargain Bin

No one reads books anymore. What Lina Roessler’s feature debut, Best Sellers, gambles on is the likelihood that people will want to watch a movie about how no one reads books anymore. Given that people hardly want to watch movies anymore, either, the whole enterprise feels like a self-deprecating punchline left hanging on the dual-casting of Aubrey Plaza and Michael Caine, playing, respectively, a publishing house scion and a misanthropic octogenarian author, famous in another era and a dinosaur in ours. What antics might this wacky mismatched duo cook up together in a road trip framework?
Most of Best Sellers’ problems have to do with structure instead of performance, so there’s not much that Plaza and Caine can do. They’re stymied by the writing and constricted by the direction. The movie’s setup is straightforward enough that there shouldn’t be any such limitations blocking its stars from sparking, but the volume of jokes to clichés disproportionately weighs in the latter’s favor: A dead wife, an outsized family legacy to live up to, a heart of gold buried beneath inveterate crabbiness, unseen talent that emerges through ennui and struggle—all punctuated by the occasional appearance of a shotgun. It’s screenwriting-by-numbers. The heavy lifting falls on Plaza and Caine by default.
They do what they can with Best Sellers’ basic plot. Lucy Stanbridge (Plaza), the daughter of a late publishing titan, is drowning as she tries to live up to her family name. She needs a hit to save her reputation—her dad’s reputation—but so far nothing’s on the docket with any promise, commercial or critical. Then, a stroke of good fortune: Harris Shaw (Caine), a lion who reached his zenith in the 1960s, owes Stanbridge a book per his old contract, and Lucy knocks down his door to collect. It’s a rough introduction. He nearly blows her head off. But she twists his arm enough that he begrudgingly hands her a manuscript he’s sat on for ages, and the two immediately start hawking Harris’ tome to a public that doesn’t care about the work as much as they love a good meme.
After Harris’ first outing goes disastrously wrong—he reads letters from Penthouse and assaults a mincing book critic (Cary Elwes) in retaliation for his aggressive snootiness—Lucy takes the tour underground, propping the author up in front of younger readers at crummier locales, where Harris develops a new PR routine: Barking “bullshite” instead of reading from his book and, when the spirits move him, he pisses all over said book. (For clarity, it’s the spirits you drink, not the spirits you pray to.) There’s something to the reception Harris receives for his urinary feats and curmudgeonly demeanor; people respond not because he’s a great writer but because he’s a great sideshow. Desperate, Lucy starts to sell T-shirts with his scowling face on them, because people love a T-shirt. The written word is dead, or if not, it’s soaked in pee.