Shad: Flying Colours

Music like this is challenging to review. I felt strange after my first listen of Flying Colours. Some songs floored me; others caused a slight indifference. I asked myself, “should I be enjoying this more?” What exactly was I expecting, anyway? This is a man who has a Masters degree in Liberal Studies and has done a Ted Talks presentation. He’s also a musical artist on the cusp of absolutely blowing up.
When I discovered Shad years ago, the London, Ontario native had already released two albums. The beats had a distinctly old sound, and Shad’s clever wordplay and sense of humor instantly set him apart. After his 2010 release, TSOL, beat out Drake for a Juno Award, I hoped his music would garner more attention. The album showcased an evolved version of Shad, more of a musical artist than a rapper. It took time to accustom myself to the change in the beats, but, despite the overall alteration in sound, I was glad to see him developing as an artist and pushing the envelope.
Still, I couldn’t help but notice that I’ve gone back to his first two albums more than TSOL since its release. With Flying Colours, I was hoping for a bit of a return to the sound I had first discovered. I felt a little nervous—I didn’t want to see Shad change too much. His music was already so good, and so many artists produce inferior results when they stray from their regular path which brought them success.
Looking back now, I feel relieved. I also feel pretty stupid for ever having those doubts, which likely stemmed from that over-protective feeling of not wanting to see something you care for be tarnished.
After hearing the first single off Flying Colours, “Stylin’,” featuring Saukrates, it became obvious Shad’s persona was still going to be all over this album. The two Canadians deliver a fun track as Shad raps about being a rapper. The other single, “Fam Jam,” is truly a song for everyone. Shad fuses bits of his family’s history into themes of immigration and the struggles of foreigners, over the album’s most upbeat, danceable melody. As Shad says, “it’s a celebration.” It might seem odd to hear it referred to as that, but that’s who Shad is. He doesn’t complain about the injustices around him. He explores things with a smile on his face and an open mind, always looking to find the good in people and situations, using that to improve himself and his music.