About the Book
About the Author
Want your web marketing to be proud, positive and purposeful? This ebook will show you how to give yourself the emotive advantage in online marketing. Emotive Marketing is the practice of focusing our marketing messages on the emotional state, needs and desires of our potential customers. There is a lot of room online for emotive branding and promotion, web marketing has been seen as a largely logical and technical practice. This ebook will show you how to:
- Find the right mindset for creative marketing
- Discover your USPs and purpose
- Flow emotive marketing through your website and marketing channels
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