Why Did James Marsden Only Get One Rom-Com?

Let’s talk about kooky filmographies. Underrated heartthrob James Marsden has perhaps the strangest set of characters under his belt. He’s been the superhero (the X-Men franchise); the android (Westworld); the other man (The Notebook, Enchanted, Superman Returns); the… guy who hangs out with CGI animals (Hop, Sonic the Hedgehog, Enchanted yet again); and the singing oddball (Hairspray, Enchanted once more), to name a few. This month alone, we’re witnessing quite a renaissance of Marsden Material. He’s reprising his role in the third season of Netflix’s Dead to Me as the goofy Ben Wood, as well as returning to play the glorious Prince Edward in Disney’s Enchanted sequel, Disenchanted. Looking at his versatile albeit unusual acting resume, it’s clear that Marsden can do just about anything, which makes it all the more disappointing that he’s only ever done one (!) romantic comedy. But oh, what a rom-com it was!
Anne Fletcher’s 27 Dresses centers around Jane Nichols (beloved rom-com royalty Katherine Heigl herself), who is constantly putting other people’s needs before her own. As a hopeless romantic with a penchant for weddings, she’s been a bridesmaid 27 times. The film’s opening sequence sees Jane going back and forth between two weddings on the same night, where she piques the curious interest of Kevin Doyle (Marsden), a cynical wedding journalist tired of covering the Commitments section of The New York Journal. During a shared cab ride home, the two bicker over their contradicting views on love before parting their separate ways. But wait! Jane accidentally leaves her convoluted day planner behind, which Kevin peeks through and notices her shocking number of weddings lined up. In hopes to leave the wedding circuit behind, Kevin decides to secretly write a piece about Jane as the “perennial bridesmaid,” completely unbeknownst to her.
Meanwhile, Jane has spent years in hopeless unrequited love with her boss, George (Edward Burns). Things get especially complicated when her bratty little sister Tess (Malin Akerman) returns to town and stirs up a heated romance with George. The icing on the horrible wedding cake is Tess and George’s quick engagement, and Jane is tasked with the miserable job as her maid of honor. Kevin, under the guise of covering Tess’s wedding, becomes quite close with Jane, and the two quickly develop feelings for one another in silly, formulaic rom-com fashion.
The real magic of 27 Dresses lies in its casting. If we’re being honest, there’s nothing that special about Kevin. He’s just a guy, really, and quite a nosy one at that. On paper, his character looks no different from the many romantic comedies from the 2000s that all illustrate the grumpy cynic. But Marsden approaches Kevin with such a comfortable charm that it’s impossible not to melt. Near the beginning of the film, Jane accidentally hits her head while trying to catch a bouquet. When she opens her eyes, we’re caught with a breathtaking shot of Marsden’s beautiful face. I mean, his cheekbones! The tousled brown hair! Those gorgeous blue eyes! It’s truly an incredible introduction to our beloved male lead.