About the Book
Often leaders have a great vision,but don't know how to communicate their strategies and turn them into results. Just as often,a company's staff has insight and information that never makes its way to the top. In short, the difference between a goodcompany and a great one may lie in itsability to communicate-internally andexternally. In Communicate or Die, Dr. Zweifel shows you how to achievebreakthrough performance simply by changing the way you speak and listen.Learn how to:.Become a master communicator whoinspires others..Harness the power of your speaking andlistening to shape reality..Avoid communication disasters of firmslike Bridgestone, AOL, Intel, and others..Climb the K2 of Listening-develop andsustain the Seven Listening Levels..Avoid the Four Deadly Sins of Speakingand minimize clutter in your language.
Dr. Thomas D. Zweifel is a strategy & performance expert, game-changer and coach for leaders of Global 1000 companies--from Airbus to Zurich. Since 1984 he has partnered with clients on four continents to meet their business imperatives. An authority on integrating planning, people and performance, he helps his clients ask the right questions, confront taboos, build vision and strategy alignment, and boost the productivity of organizations, teams and managers. Ultimately Dr. Zweifel’s specialty is unleashing the human spirit in organizations—without unnecessary blah-blah, impractical training programs, or false dependencies on high-priced consultants.
Ph.D. in international political economy 2001, New York University. 2001-2013 adjunct professor for leadership at Columbia University, since 2004 HSG (St. Gallen University). Member of "Top 100 Excellent Speakers."
Author of 7 books, including "Communicate or Die" (2003), "The Rabbi and the CEO" (2008, co-author Aaron L. Raskin), Jewish Book Award and Foreword Book of the Year finalist, "Leadership in 100 Days" (2010), "Culture Clash 2" (2012) and "Strategy-In-Action" (2014, co-author Ed Borey).
Videos and more at https://ch.linkedin.com/in/thomasdzweifel
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