Inside Amy Schumer: “I’m Sorry”

After last week’s inspired 12 Angry Men remake, “I’m Sorry” was bound to be a bit of a letdown. I can only compare it to the feeling you get when you come home from a vacation and start to resent your old routines as you settle back into them.
Granted, I can’t hold this episode to the same standard as last week’s special, just like you can’t criticize your cubicle for not being Aruba. But even by this show’s usual standards, “I’m Sorry” is a disappointment. There’s some good material here but Schumer has iterated on most of the episode’s themes more expertly in prior outings.
First up is Schumer’s take on the beer ad in which a man makes seemingly flirty faces at her only to reach for a beer right next to her head. It’s a common enough trope in ads targeted at men—imply that the product is even sexier than a woman—but Schumer takes him to task for buying it.
“I’m sorry, were you flirting with that beer?” she asks him, interrupting his conversation with his friends.
What follows is a sketch that was done better in “Chicks Who Can Hang” last season. That bit nailed the idea that some dudes may be more invested in the trappings of masculinity—martial arts, hamburgers, power tools—than they are in actually having sex with women. And just as that sketch concludes with the men suggesting that they should just have sex with each other, this parody ends with a plug for “Dick Hole Beer: Finally, A Beer You Can F**k.” It’s a clever observation but one she’s already made elsewhere.
Bill Hader makes a welcome appearance in the next sketch, which shines a spotlight on the subtle sexism that late-night talk show hosts bring to their interviews with young Hollywood starlets. Hader does a convincing Letterman / Conan hybrid with a constant stream of ribald comments about his guest “Amy Lake Blively” and a slew of denigrating remarks about his perfectly-named wife “Darflin.”